Once again I had high hopes to get my cards out before Christmas. But I’ve had more work this December than I’ve had all year, so my poor card never got sent to the printer. The sentiment is still the same. I wish everyone a wonderful holiday filled with love, peace, and joy : )
I literally just finished an exhaustingly large, yet exciting project for the New York Genome Center. If I had been able to go to Manhattan, I would be watching the fruits of my labor at this moment. These are just a few glimpses of the work which I will show when I have post-event pictures.
My good friend, David Whelan, a very bright and creative business strategist from LA, brought this client my way, so I am super grateful to him. This identity project was exciting because there is much visual inspiration in the field of science and genetic study.
When I first was asked to design the logo, I knew it had to incorporate the vibrant life of NYC, while staying true to the field of genome research. The idea came rather quickly as I was playing around with skyline ideas. Karyotype images have such a wonderful graphic pattern with the stripes and blips as Dave nicknamed them. The bright, translucent color palette was drawn from the vivid colors found in nature and also the vibrant spirit of the city. I felt like a kid again being able to use virtually every color in my swatch palette!
Well, I’m off to meeting at a very sweet company to discuss a chocolate package design. I love my job!